In our ongoing series of blogs aimed at showcasing the ethos and values of Watkins Insurance Group, this month we delve deep into what makes Watkins stand out: our unwavering commitment to our clients. We sat down with one of our shareholders, Greg Meserole, to discuss the agency’s client-focused approach, and the insights were both enlightening and inspiring.
Proactive Communication: The Key to Strong Relationships
When asked about the secret to forming and maintaining robust client relationships, Greg emphasized the importance of proactive communication. “At Watkins, we believe in reaching out to our clients regularly, not just when a policy is due for renewal or when a claim must be processed. These stewardship meetings, as I call them, are a testament to our dedication. We strive to understand our clients’ goals and how we can align our services to complement them.”
We’re Here to Help: More Than Just a Slogan
Our mission “We’re Here to Help” is not just a catchphrase for us; it’s the very essence of our existence. Greg shared a poignant story that underscores this belief. “I always say I’m a broker, not an agent. This means I represent the client in every sense. I’ve fought for insurance claims, delving deep into policies, and challenging carriers to ensure our clients get the resolution they deserve. We’ve secured appropriate settlements for our clients because they are our oxygen.”
Driven by Client Satisfaction
What drives Watkins to ensure every client feels valued? Greg’s answer was simple yet profound. “I’m genuinely intrigued by what our clients do. Each client is unique, and my goal is to figure out how Watkins can be invaluable to them. Satisfaction isn’t just about positive outcomes; it’s about building a relationship. Sometimes, ensuring a client is satisfied might mean they’re better suited elsewhere, and that’s okay. We focus on ensuring our team understands the client’s needs and that we’re all on the same page. It all boils down to effective communication.”
A Client-Centric Ethos
At Watkins, our dedication to putting clients first isn’t just a business strategy; it’s a value deeply ingrained in our DNA. From proactive communication to fighting for our clients, we go the extra mile to ensure our clients feel valued and satisfied.
Are you inspired by our commitment to excellence and client satisfaction? Consider joining our team and being a part of our journey.